2018 prius prime PHEV openroad toyota richmond

The 2018 Prius Prime

From $32,990*

The New Plug-In Hybrid (PHEV) From Toyota.


Now Available.

The first units of the new 2018 Prius Prime PHEV have now arrived at OpenRoad Toyota Richmond. As it is a plug-in hybrid, the new 2018 Prius Prime will be the fastest charging, longest range Prius ever built.



The Features


A Clean Commute

On a full tank and full charge, Prius Prime can travel up to 1035km2. That’s like driving from Quebec City to Toronto - without ever pulling over to the pumps, or the plug. That's the plug-in hybrid difference (PHEV)

2018 prius prime electric charging station
2018 prius prime PHV charging station

Charge and Go

Prius Prime offers the fastest charging time in its class, taking only 5 hr 30 mins to charge using a standard household 120V1 outlet. When you have access to a 240V1 outlet, charging time is reduced to 2 hr 10 mins.

11.6-Inch Display Audio

Available on the technology package, this huge display screen lets you plan out your route with navigation, your playlist - on the premium JBL audio system, and many other functions that put control at your fingertips.

prius prime PHEV 11.6 inch touch display
prius prime PHEV hud

Available Colour Heads Up Display

Heads up display presents relevant information, like battery level, mileage, and turn-by-turn directions for upcoming instructions when using navigation - all on your windshield. This means more of your eyes on the road, not the dash.


Now Available at OpenRoad Toyota Richmond

Starting at $32,990*

Finance at $103.77/week

Lease at $86.85/week

+ Up to $2,500 Government Rebate


*Price quoted is the MSRP and does not include Freight/PDI, taxes, and other fees the dealer may apply.

Payments calculated using Toyota promotional rate. Finance term of 84 months, paid weekly. Lease term of 60 months, paid weekly.

Government rebate depends on purchasing terms. Cash purchases receive the full $2,500 rebate. Leased term rebates are the following: 12-23 months: $825, 24-35 months: $1,667, 36+ months: $2,500. For more information please visit The Clean Energy Vehicle Program

Rates and cash incentives vary between models, please see our product pages for more information, or toyota.ca for complete terms and conditions.


Test Drive the Prius Prime PHEV

ORTR - 2018 Prius Prime Form

2018 Prius Prime Test Drive: OpenRoad Toyota Richmond

*: Price quoted is the MSRP and does not include Freight, PDI, Taxes, and Other Fees. Please see an OpenRoad Toyota Richmond Associate for more details

1: Charge time is for standard 120v household outlet. Always plug-in in accordance with Owner's Manual.

2: Based on Natural Resources Canada 2017 Fuel Consumption Guide published ratings for both plug-in hybrid electric vehicles and battery-electric vehicles. Estimated combined range rating when fully charged and with a full tank of gas. Actual results will vary based on driving habits and other factors.

3: Based on Natural Resources Canada 2017 Fuel Consumption Guide published ratings for plug-in hybrid vehicles. Actual results will vary based on driving habits and other factors.