About our Dealership

About our Dealership

Transparent Pricing

We offer open and honest discussions about pricing and financing in an effort to always improve upon the customer-centric experiences we provide. Our frank and transparent approach speaks to the respect and loyalty we seek to build with every customer relationship.

Serving the Community

The strength of our group gives customers and our brand manufacturers the confidence they need to trust us and feel secure with the OpenRoad brand. It also empowers us to meaningfully engage with and positively impact the communities we serve through events, sponsorships and charitable efforts.

About OpenRoad Auto Group

#1 Toyota dealer in Canada

OpenRoad Toyota Richmond was awarded the #1 Toyota dealer in Canada in 2006 and the #1 Toyota dealer in BC in 2007. The achievements continued with accolades such as the Toyota Pinnacle Award in 2008 for combined sales and service CSI scores and another three Pinnacle Awards in 2009 for our Product Advisors, reflecting high degree of customer satisfaction, as well as a lifetime sales milestone of 55,000 new Toyota units in 2010. Into the last few years we have been recognized as a Best Employer (2017) and Best Managed Company (2014) by independant organizations.

Today, OpenRoad Toyota Richmond is one of the most visited car dealerships in Canada. Our reputation is upheld by our culturally diverse, knowledgeable and friendly team who are here to warmly welcome and assist you. Meet our team. OpenRoad Toyota Richmond: a proud member of OpenRoad Auto Group.

OpenRoad Toyota Richmond

Opening our doors in 1978 as Richmond Toyota we have enjoyed a long relationship with Toyota and the residents of Richmond and the surrounding communities.

We are proud to be one of Toyota Canada's top dealers and we are continuing to make commitments to proudly represent Toyota well into the future.

In 1985, Richmond Toyota relocated to the new Richmond Auto Mall, where it is still situated today. The new showroom and the centralized location within the Auto Mall made us a destination for new and used Toyota buyers. Our larger service centre also enabled us to build our reputation as one of the leading full-service Toyota stores in the region.

In 2001, Richmond Toyota again expanded its facilities and re-launched as OpenRoad Toyota Richmond. This expansion enabled a better and more comfortable car buying and car servicing experience, and this has been reflected in our achievements over the years.

We look forward to seeing you soon,
Christian Chia (President)

Honest Pricing and Financing

Since launching our identity as OpenRoad Auto Group in 2000, we have grown to be the largest-volume automotive retail group in British Columbia. More importantly, though, we are proud to be recognized as an automotive group that is committed to modernizing the car buying and ownership experience.

Looking into the future, for our customers and ourselves, we see Unlimited Possibilities Ahead.

We serve our customers with 21 brands at 26 locations. Our breadth and depth of products and services ensure that every customer gets into the right vehicle. Ongoing training for our staff in product knowledge and hospitality creates a consistent customer experience for our guests as we help them navigate through a sea of options.

As new vehicles develop and technologies emerge, we are prepared to meet these challenges and seize upon opportunities with bold initiatives.